How to Drive Instagram Engagement

Updated: May 22, 2020

I get a lot of questions and one of them is how do you get more engagement on your profile?



I’m going to share some thoughts on what drove my followers for my doodle’s individual account @quinn_tegan (when I was actively posting). As well as the observations I see which drives more likes + followers for many of the dogs I feature on DOTW (@doodlesoftheworld).



Remember that saying, "a picture is worth a thousand words?" It’s true.


Pictures that are focused on good lighting is a huge deal. It will compel someone to double-tap and even follow when the feed is consistent. Here are a couple of tips.


  • If possible natural light will always be best; early morning, overcast or late afternoon usually provides that nice lighting

  • There are plenty of apps out there if you need to spruce up your pics. I personally use #ColorStory. Your photo editor on your smartphone works wonders too.

  • You will need to take multiple shots to get to “the one”. Have some high reward treats ready & handy so your doodle has something to focus on and look forward to :) The doods get use to picture time and look forward to it.

  • Take inspiration from the people you follow & love. You’ll see the pattern.

  • FOCUSED PICS. Even if that awesome picture is blurry back away from the posting button.

  • Takeaway: Take your time and post high-quality pictures. Its quality not quantity.


Hashtagging bonanza